Step 1: Think Safety: If it's Tuesday night, make sure you're in Williamsburg.
Step 2: Follow the trail of obey giant stickers.
Step 3: Do not get distracted by decoy murals to your right.
Step 4: Complain that people are removing obey pastes.
Step 5: Notice a cryptically monogrammed tool case.
Step 6: Have onlookers tell you that it's ok; obey is getting covered up by obey.
Step 6: Catch Fairey red handed!
Fairey overseeing his team.
Fairey pasting his work himself...publicity stunt?